Selling Strategies
Growing on YouTube: How to Develop a Loyal Following
As a #moderndayexpert you need build an audience and build the know like and trust factor so people will purchase your online programs.
YouTube is a way to do this.
Social Media Examiner interviewed Cathrin Manning on how to grow and develop a loyal fan base on YouTube.
Cathrin is a YouTube expert who teaches small YouTubers how to grow using the platform. She’s also the author of The Blow It Up Blueprint.
Cathrin shares actionable tips and tactics for YouTube videos that keep viewers interested and engaged. In this interview, you'll also learn how to use YouTube Analytics to inform and guide your video content strategy.
⤵️Click below to read more...
Online Offers
Two Ways to Charge More for Your Online Course
As a #moderndayexpert one of the ways you can sell what you know is by creating an online course.
Your online course can help people create a better life or business by helping them solve a problem, or achieve a goal.
The first way you can charge more for your online course is to provide a very specific outcome for your students. (In other words, you want to niche down the topic you are teaching.)
Specific Outcome & Niched Topic Example
Not Specific: Paid Traffic
More Specific: Facebook Ads
Most Specific: Facebook Ads to Fill Webinars
The second way to charge more for your online course is to create it for a specific person.
Specific Person Example:.
Facebook Ads to Fill Webinars for Speakers.
So in addition to niching down the topic to using Facebook Ads to fill webinars, you are creating the course specifically for speakers.
I hope these example was helpful so you charge more for your online course.
If you have questions on this, or would like to run your idea for your online course by other #moderndayexperts please join the conversation in our Modern Day Expert Community. ➡️Click here to join us
Online Business Tools
Tinypng.com
As #moderndayexperts we create website pages, sales pages, opt in pages, etc
It is really important that our web pages load as quickly as possible to provide the best user experience, and so that people don't leave while your page is loading. Slow loading web pages can also affect your Google rankings.
To ensure that your pages load as quickly as possible make sure that you optimize images before you upload them to your web pages.
It is best to use smaller JPEG files instead of PNG files. If you do use a PNG file, you will want to compress them.
I use a tool called TinyPng.com to optimize my images. This program uses smart lossy compression techniques to reduce the file size of your PNG files.
You can optimize quite a few images before you are prompted to pay a small fee to upgrade to their Pro version.
⤵️Click below to check this tool out. (This is not an affiliate link.)
Social Media
Facebook Launches New Podcast to Share Business Insights and Advice
One of the ways that #moderndayexperts grow their audience is with organic and paid traffic from Facebook.
Facebook recently launched a new podcast called 'Boost My Business', which will feature interviews with various business leaders and small business owners to share insights, opportunities and tips that will help others succeed on Facebook's platforms.
⤵️Click below to read more...
socialmediatoday.com